To raise monetary potential through social media handles and earn money on Instagram is becoming more popular every day. Now, the dynamics of social media portfolios have changed to a greater extent. Instagram is one of the mediums for individuals, influencers, and businesses to grow manifold and monetize their presence.

Boosting more than 400 million connections worldwide, Instagram has redefined community connectivities. It serves as a bridge between you and your aspirants and has gained popularity. With a wide spectrum of features, from short-term videos to live streaming, Instagram is a brand.

Several Instagram influencers have embraced the opportunity and followed a variety of niches based on their interests. When these influencers make a significant impact, it provides Instagram creators with the opportunity to harness a variety of revenue sources. The news of the day has become that there are many ways to earn money online and Instagram is one of the best money-making methods.

In this write-up, we will explore how an average individual can earn income through Instagram in Pakistan, the most followed Pakistani on Instagram, and the best time to post on Instagram in Pakistan.

Best Ways to Earn Money on Instagram in Pakistan

First, we will discuss the top trends and the best ways to generate passive income through Instagram in Pakistan:

  • Brand ambassador on Instagram
  • Product Reviews
  • Compose business plan captions
  • Content Creation that is unique
  • Make Filters and makeup for Instagram stories
  • Instagram E-Commerce
  • Offer both physical and digital merchandise
  • Ad Placement
  • Promotions
  • By Giving Brand and Product Shootouts
  • By Affiliate Marketing
  • By Promoting Your Talents, Hobbies, and Services
  • By Selling Your Instagram Account
  • Becoming a Pop Culture Phenomenon

Now, it is time to discuss in detail the above-mentioned ideas for generating money on Instagram.

Brand Ambassador on Instagram

Most online businesses want to build long-term relationships with influencers, so they are hunting for ambassadors who can promote their business in a good manner on a regular basis. Instagram has become a popular platform for influencer marketing; therefore, it is a great place for users to locate brand ambassador programmes and collaborate with businesses to promote their goods.

Related Resource: What is Livebeam? A Definitive Guide

Product Reviews

Another way to earn money on Instagram is when different brands send letters to influencers asking them to evaluate their products and services. Many restaurants in Pakistan now welcome Instagram food bloggers to participate in food or menu testing. It is your role as a content developer to make a product review stand out as much as possible. You might present it in the form of a great picture, an IGTV video, or a little video on your feed.

Compose Your Business Plan Captions

Brands of all sizes now want to use Instagram to advertise their products and services. Small businesses are on the hunt for freelancers to save on social media marketing costs. Consequently, they are always looking for creative people who can create captions for their services at a cost-effective rate.

Unique Content Generation

If you collaborate with brands, you have the option of using their unique content marketing tips or creating your own. Pakistani influencers have excelled in this area recently. But the most important thing is that you should use interesting captions and stay away from nasty comments while creating material to increase captions. Using content in a creative way opens the door to a wider range of brand ambassadors.

Make Filters and Makeup for Instagram Stories

Furthermore, businesses develop Instagram’s masks and filters to demonstrate their expertise in a particular field while also promoting their products to earn money on Instagram. Some have in-house designers who create filters for their brands, while others choose to cooperate with Instagram mask and filter specialists.

Instagram E-Commerce

Blindspot Studio is one of the best instances of this in Pakistan. It now has its own website, where all orders are placed and delivered. Many businesses have risen up through this mode on Instagram. The responsibility of checking and balancing is on your shoulders.

Offer Both Physical and Digital Merchandise

As users use Instagram to locate and buy things, the company adds business-specific features like in-app payment, the store button, product tags, and shoppable sticker labels to help with the process. Instagram has become a great place for regular people to sell things. You can make the most of your Instagram bio, whether you want real or digital items.

Ad Placement

Your Instagram feed is just as important as ad placements like a billboard. However, Instagram wants every influencer to write an ad with every sponsored post on their feed. With Ad placements, you can set a standard budget and manage your rates according to the frequency of posts, etc.


Pakistani accountants have upped their promotion game on Instagram. Digital magazine accounts like Diva Magzine, FHM, and Ebuzz can promote a post on your behalf. You have a better chance of reaching your target audience because the who’s who of the nation is following these accounts.

Giving Brands and Products Shootouts

Another aspect of influencer marketing is giving shootouts. Shootouts work well when you need instant results and want the quickest route possible. Influencers of any size can give shootouts based on the results a client is looking for. You have to measure your average engagement, reach, and impressions on a post.

By Affiliate Marketing

Affiliate marketing is one of the most common methods of marketing on Instagram and earning money. The job is simple: You become an affiliate of a brand and refer their products or services to your followers. In Pakistan, many businesses are using affiliate marketing strategies by giving promo codes to their designated marketers.

By Promoting Your Talents, Hobbies, and Services

Instagram profile owners can make money by marketing their services on their profiles. For this, your customer service should be top-notch.

By Selling Your Instagram Account

It is true that you can buy Instagram accounts with thousands of followers. Many people have turned to this practice. They curate an account to attract organic followers and then sell the account to someone. However, there are some SOPs for this.

Becoming a Pop Culture Phenomenon

Take a pen and paper and jot down the most shining aspects of your personality. Your personal brand is made up of the values you admire and the skills you possess. Rise as a personal brand and then turn to earning money on Instagram to highlight it.

Four Key Factors Influencing Your Instagram Earnings

Here are some key factors that significantly influence the potential of your Instagram earnings. Navigating these factors can unlock substantial income potential for you.

  • Follower Count: Your follower count plays an important role in determining your Instagram earnings. Brands seek influencers with a good number of followers, although a strong engagement rate is also significant in this regard. Influencers with 1000 to 10,000 followers may earn $1,420 per month, whereas those with over one million followers may earn $15,000.
  • Engagement Rate: Engagement rate is another crucial factor in determining your earning potential. A high engagement rate, even with a smaller audience, can result in higher earnings. Hootsuite suggests that a good engagement rate falls between 1% and 5%.
  • Your chosen Niche: The niche you choose significantly affects your earning potential. In 2023, the most profitable niche on Instagram was fashion, beauty, travel, health and fitness, business, parenting, food, and lifestyle. By following one of these niches, it becomes easy for you to grow your audience.
  • Your Reputation: Besides online follower count and engagement, another thing that matters a lot is your reputation. Brands often collaborate with individuals with good reputations.

Most Followed Pakistani on Instagram

The following paragraphs give us an insight into the most followed personalities on Instagram:

  • Ayeza Khan
  • Aiman Muneeb
  • Mahira Khan
  • Minal Khan
  • Sajal Aly
  • Maya Ali
  • Atif Aslam
  • Mawra Hocane

Now here is some detail on the following personalities:

Ayeza Khan

Ayeza Khan tops the list of most-followed people on Instagram with 12.3 million fans. Her drama, Mere Paas Tum Ho, boosted her popularity graph.

Aiman Muneeb

Aimen Muneeb stands next on the list, with a fan base of around 10.8 million. She has also been featured on the Forbes list of 100 digital stars. She is one of the most active celebrities on Instagram and shares a lot of insight into her personal life as well as family pictures. Their PR content expands her digital base.

Mahira Khan

The well-known superstar Mahira Khan has 9.6 million fans to her credit. She has been ranked as one of the most natural actresses. She shares her makeup-free picture online time and again. But she is not considered an active actress on social media.

Minal Khan

Minal Khan has 9.5 million followers, and she is known to be the most transparent with her fans, sharing even the tiniest details with them. She is known in the main headlines due to her imprudent activities, and she was recently trolled when she stole Kylie Jenner’s fruit platter Instagram story and stuck to her guns stubbornly.

Sajal Aly

She has been able to attract 9.1 million fans on her Instagram. The diva is known as one of the most influential personalities in showbiz and has done tremendous work with actors from both India and Pakistan.

Maya Ali

She is the most sensational diva in the showbiz industry. She has attracted 7.1 million fans to her circle due to her charismatic personality. Her exceptional acting skills and her flawless fashion sense keep her in the limelight, despite her not being very active on social media.

Atif Aslam

Atif Aslam is the most followed person on Instagram on both sides of the aisle and has a fan base of 6.8 million.

Mawara Hcane

She is a more seasoned social media activist than most of her contemporaries. Her fan base is about 8 million. She often treats her followers to glimpses from her personal and work diaries on Instagram.

The best time to Post and Earn Money on Instagram in Pakistan

  • Monday: 6 am., 11 am., 1 p.m.
  • Tuesday: 8-10 A.M., 2 p.m.
  • Wednesday: 9–11, 11 a.m.
  • Thursday: 11 a.m.–2 p.m., 7 p.m.
  • Friday: 10 a.m.–2 p.m., 2-4 P.M
  • Saturday: 8–11 a.m.
  • Sunday: 6-8 P.m

How often should I post?

This depends on a couple of factors:

  • First, do you have enough product images, content, and ideas to post a couple of times per day or week?
  • The goal is to post consistently; do not ghost your followers. Spend time conducting a thoughtful customer journey-based content strategy.
  • If you do not have an abundance of ideas, try posting three times a week. Then you can adjust after a month to see how the post schedule works for you and the brand.

Wrapping Up

To sum up the whole discussion, we may conclude that with the monetization of the Instagram platform in Pakistan, it has become a source of generating money. Different people have used this platform based on their niche to earn money on Instagram.

Frequently Asked Questions

Utilize affiliate marketing by promoting relevant products, engaging in sponsored posts, becoming a brand ambassador, offering art modeling services, opening an Instagram shop, and exploring dropshipping, retail arbitrage, or print-on-demand for product sales.

Instagram pays through in-stream ads. If enabled, creators earn revenue based on the number of views their videos receive. This presents a monetization avenue, particularly for engaging and original video content.

Yes, you can earn 500 followers on Instagram. Focus on engagement and relevance. Influencer marketing, sponsored posts, or becoming a brand ambassador are potential income streams for creators with a smaller but engaged audience.

Instagram pay varies for influencers with 1,000 followers. On average, influencers can expect $10 per 1,000 followers for sponsored posts. The actual earnings depend on the niche, engagement rate, and geographic location of followers.